Four Ps represent the future of medicine

Seattle-based Institute for Systems Biology (ISB) claims a trademark in the term "P4 Medicine," which represents its take on the future of health care: Predictive, Preventive, Personalized, and Participatory. It emphasizes improved personal measurements and personalized treatments as the key to improving health care.

As the ISB website explains, "The goal of systems biology is to fundamentally transform the practice of medicine."  How will medicine change?  Let's go back to the four Ps: